Binley's was established in 1992 when we began researching and publishing its Directory of NHS Management. Twenty years later we have grown considerably, now employing over 140 staff and delivering an enviable and unrivalled portfolio of healthcare intelligence products and services.
If your business needs to communicate, network and develop relationships with healthcare professionals, then Binley's can help you engage effectively with them. If your business wants to understand, analyse, profile and target the healthcare market, then Binley's can help you inform your sales and marketing plans.
Our close relationship with the NHS means that we are a trusted source, working with the NHS and other major NHS organisations directly to provide them with healthcare information and intelligence. As a result, we are confident in saying that our range of healthcare databases is the most comprehensive and up-to-date available.
Whilst our healthcare data is the driving force behind our product portfolio, it is by no means our only strength. In fact, Binley's has made a name for itself in lots of other areas and was named winner of the 2012 BOBI award for excellence in sales force effectiveness and commercial analysis. We are also the market leaders in CRM provision to the pharma industry, working with four of the top five companies.
Our reference products includes printed and online directories, NHS maps, our popular NHS Guide and our unique online reference and planning tool, binleysonline. Our growing range of traditional and digital marketing solutions includes mailing and fulfillment, ecommunications, eDetails, online learning and education, Apps and advertising and sponsorship opportunities via our online healthcare professional platform, OnMedica.com
Binley's learning programmes and workshops provide our customers with an opportunity to better understand the ever-changing NHS, the market in which it operates and the way it buys products and services.
Binley's is the brand name given to the range of publications and services developed and marketed by Wilmington Healthcare Ltd. Wilmington Healthcare Ltd is part of Wilmington plc, a stock market listed company.